Insight Landscape

The leading edge of insight creation.

Insight Infrastructure Archive



March 2014



Optimizing the Insight Infrastructure: A KJT Group Whitepaper

Written by , Posted in Conferences and Publications, Healthcare Reform and Policy, Insight Infrastructure, Market Research and Business Insights

In this paper we examine the notion of the Insight Infrastructure (Insight Strategy, Insight Structure, Insight People and Insight Process) based on the findings from the KJT Group INSIIGHT Study which characterized the business insights function within 80 life sciences companies.

– Thomas M. Richardson, PhD, MBA Vice President KJT Group, Inc. 



January 2014



From Market Researcher to “Insight Scientist”

Written by , Posted in Business Insights, Insight Infrastructure, Market Reseach

In an article in the October, 2012 issue of Harvard Business Review, Thomas H. Davenport and D.J. Patil proclaim that “data scientist” is “the sexiest job of the 21st century.”  There’s no doubt that data scientists are in demand as the digital trails we generate grow exponentially (in just the last few months I’ve added Instagram, Snapchat and a second Twitter account).   “Big data” places a high premium on the ability to write code for algorithms that will clean, transform, and beat these new (and often unstructured) data streams into submission and they yield up their secrets. (more…)